开封市旅游竞争力的评价与分析

开封市旅游竞争力的评价与分析
 
摘要: 本文对城市旅游竞争力理论的研究现状及城市旅游竞争力的概念进行了综述,应用城市旅游竞争力的评价指标体系,结合层次分析法(AHP)对开封、郑州、洛阳和安阳4个城市的旅游竞争力进行了多层面的客观评价,得出开封市旅游竞争力的现状。从旅游业“4要素”的角度出发，分析开封市旅游业在发展过程中存在的问题，分析其原因。最后提出提升开封市旅游竞争力的建议，为开封市发展旅游业提供参考。

关键词: 开封市旅游； 旅游竞争力；评价；分析；

Kaifeng traveling competitive ability appraisal and analysis
 
Abstract：This article applied a set to appraise the city traveling competitive ability the target system, the union level analytic method (AHP) to Kaifeng, Zhengzhou, Luoyang and the Anyang four cities traveling competitive abilities has carried on the multi- stratification planes appraisal, from tourism "four essential factors" the angle embarked, analyzes the Kaifeng tourism the question which existed in the developing process, finally proposed promoted the Kaifeng traveling competitive ability the suggestion.

Key word：Kaifeng Traveling;  Traveling competitive ability;  Appraisal;  Analysis;
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