湖南乡村体验旅游开发对策研究

湖南乡村体验旅游开发对策研究
 
摘要：随着城市化进程的加速，旅游产业的日益发展，以回归自然、亲近自然的旅游活动日益受到人们的青睐，乡村体验旅游成为未来旅游发展的重要趋势。湖南地区景观生态的多样性和民俗文化的多彩性为当地发展乡村体验旅游提供良好的平台。本文主要分析了湖南省开发乡村体验旅游的必要性、开发现状，并根据其现有的资源特点列出了开发思路以及开发对策。

关键词：湖南；体验经济；乡村旅游

Research on the Experiential Tourism of Rural Area in Hunan Province
 
Abstract:With the development of urbanized advancement acceleration, traveling industry is flourishing day by day . The traveling activity of returning and closing the nature becomes more and more popular among people, the experience in rural area will be a trend in the future tourism development .The mountainous landscape ecological diversity and the folk custom culture in Hunan province have provided the rich scene for the rural experience. This article mainly analyzed the necessity and present development situation of developing the rural experience traveling in Hunan, and propose the main points which should be paid attention to dulring the development process , according to its existing resources characteristics .

Key word:Hunan;Experience economy;Rural tourism