农村零售业与农村消费市场的启动

农村0售业与农村消费市场的启动
 
摘  要：随着农村经济的发展和国家对“3农”问题的重视，农村消费市场进入了1个新的历史阶段，农村消费市场的启动成为当前主要任务。发展农村0售业是启动农村消费市场的基础，它对改善农村消费环境，满足农村消费市场需求，提高农民消费福利等方面都有重要作用。但是，当前我国农村0售业发展落后，面临如业态单1，层次低下；经营主体高度分散，产业化程度低；流通手段落后，发展后劲不足等1系列问题。因此，必须采取在结构重组中开拓农村消费市场；城乡联动，依托小城镇构建农村现代0售产业组织体系；运用连锁经营构建农村消费市场分销网络等措施，大力发展农村0售业，开拓农村消费市场。
关键字：农村0售业；农村消费市场；连锁经营；城乡联动

Rural Retail and Rural Consumption Market Launch
 
Abstract: Along with the development of the rural economy and the state of the "three rural" issue, the rural consumer market has entered a new historical stage, the rural consumer market has become the launching of the current main tasks. Development of the rural retail sector is to activate the rural consumer market infrastructure, which improve rural consumption environment, meet the needs of the rural consumer market demand, improve consumer welfare and other farmers have important role. However, the current development of Chinas backward rural retail faced as a single Business, the lower level; Main operating highly decentralized, low industrialization level; means of circulation backward, the development momentum of a series of problems such as inadequate. Therefore, we must take the structural reorganization of the rural consumer market; Urban-rural linkage and Construction on small towns in rural areas of modern retail industry organization system; Construction chain operations using the rural consumer market distribution networks, and other measures to vigorously develop the rural retail, tap the rural consumer market.

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