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An Intercultural Perspective on Business English Teaching in China
Abstract
One of the major functions of the English language is to convey the culture of its speech community. The application of cross-cultural communication theories to the teaching of Business English in the context of Chinese universities should be conducted in such a way that students are able to learn that Chinese and Western cultures exist as different systems. By comparison and analysis, we would profoundly understand the differences between various commercial cultural thinking. Following the principle of equality, cross-cultural communication will function as a bridge in the exchange of Chinese and Western cultures.
Based on the relationships between business cultural awareness and Business English teaching, this thesis explors the influence of culture in Business English teaching in China through a description of the relationships between language and culture, and the cultural differences between China and the Western countries. Then some ways to improve the Business English teaching in China are practically pointed out. In the end, the thesis intends to approach some suggestions for business English teaching in china.
Key Words: intercultural communication; Business English teaching;
cultural differences; linguistic competence
摘 要
语言是用来传递文化的,这是语言的主要功能之1。跨文化交际研究与商务英语教学的结合点要落在让学生了解不同的中西方文化,探究各自的思想基础和基本观念,通过对比分析,从深层次上认识商务文化的差异。跨文化交际要坚持中西方文化平等交流,使之成为中华民族灿烂文化与世界优秀文化平等交流借鉴的桥梁。
本文以商务文化意识与商务英语教学的关系为基础,从语言与文化的关系、中西商务文化差异探讨了文化对中国商务英语教学的影响,尔后本文从实际出发提出了中国商务英语教学中跨文化交际能力培养的几种方法,进1步阐释了商务英语教学中跨文化能力培养的重要性。最后基于中国商务英语教学的现状提出了1些改进的意见。
关键词: 跨文化交际、商务英语教学、文化差异、语言能力
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